Marketing And Data Governance CCPA And GDPR

How Marketing Teams Can Participate in Data Governance

Today’s marketing teams are collecting, storing, and processing vast amounts of customer data to make high-impact decisions and build marketing strategies. It was once believed that the more data collected the better, but this has ceased to be the case in many ways. Marketing teams need to be strategic when it comes to data collection–and…
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Corona Virus And Working From Home

How Small and Medium Enterprises Can Overcome Coronavirus-Related Compliance Challenges

Small and Medium Enterprises (SMEs) are encountering workflow-related challenges when it comes to complying with the General Data Protection Regulation (GDPR) and preparing for the enforcement of the California Consumer Privacy Act (CCPA). The COVID-19 global outbreak has presented additional challenges that are impacting efficiency and productivity, taxing resources, and hindering the ability of SMEs…
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Opinion Data Privacy Challenges

Opinion: Pandemic Creates More Data Privacy Compliance Challenges

GDPR Challenge for Small and Medium Enterprises Complying with the General Data Protection Regulation (GDPR) has proven to be challenging for some organizations. This is especially true for Small and Medium Enterprises (SMEs) with limited resources. To achieve compliance, organizations need to allocate substantial resources for conducting data inventories, data flow audits, risk assessments, and…
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